Revolutionary Book Design Merges Art with Typography

Dmitry Mordvintsev's "Treatise on Painting" Wins Bronze A' Award

The "Treatise on Painting" is more than just a book; it is a carefully crafted piece of art that pays tribute to the legacy of Anatoly Zverev. Mordvintsev's design is a complex interplay of visual and textual elements that bridges the gap between a traditional treatise and a modern art object. The book's dual nature, serving both as a repository of Zverev's thoughts on art and a showcase of his graphic works, makes it a unique addition to any collector's library.

What sets this publication apart is its thoughtful approach to design. The use of a custom font draws readers closer to Zverev's original works, while minimalistic infographics infuse the book with a contemporary spirit. This balance of old and new is a nod to the book's inspiration, G. Costakis, who was known for his dedication to collecting and promoting Zverev's art.

The design's strength lies in its simplicity and metaphorical richness. Mordvintsev has skillfully played with typography to reflect the essence of Zverev's art, creating a visual metaphor that is both striking and meaningful. The choice of font and typographic details are not merely aesthetic decisions but are deeply rooted in the artist's original graphics, enhancing the reader's engagement with the content.

Producing a reprint edition of such a significant work posed unique challenges. The team aimed to replicate mid-twentieth-century printing techniques and materials while also crafting an art object that could stand on its own. The result is a two-part book under one cover, a design choice that mirrors the complexity and depth of Zverev's artistic vision.

The "Treatise on Painting" has been duly recognized for its creative ingenuity and contribution to the fields of art and design. The Bronze A' Design Award is a testament to Mordvintsev's ability to create a design that is not only visually appealing but also enhances the reader's understanding of Zverev's artistic philosophy. This accolade celebrates the project's success in embodying the best practices in art, design, and technology, ultimately contributing to the enrichment of cultural heritage.